The Complete Charriol Journey

Discover the extraordinary journey of Charriol—from Philippe Charriol’s visionary beginnings over 40 years ago to today’s renaissance under his daughter Coralie Charriol’s leadership. This exclusive series takes you behind the scenes of Swiss luxury craftsmanship, revealing the stories, innovations, and passion that continue to define one of the world’s most distinctive jewelry and watch brands.

After Philippe’s passing in 2019, Coralie Charriol has embraced her father's legacy while boldly steering the brand into a new era. From the iconic Celtic® cables that started it all to the cutting-edge collections launching today, explore how this family-owned Swiss brand continues to embody “L’Art de Vivre la Différence” – the art of living differently.

What makes a luxury brand truly timeless? How does Swiss craftsmanship translate into modern elegance? And what does the future hold for this remarkable heritage brand under new leadership?

Join us as we unveil the Charriol story—past, present, and future.

Welcome back ha St-Tropez!

Welcome back ha St-Tropez!

Paano mo ipagdiriwang ang 40 taon ng klasikong estilo at kilalang luho? Wala akong maisip na mas magandang lugar kaysa St Tropez, ang pusod ng French joie de vivre, ang port na naglunsad ng isang libong timepiece...
Grand Opening at Panorama Mall, Riyadh

Grand Opening at Panorama Mall, Riyadh

This fall, we celebrated our 4th boutique in Saudi Arabia, this one in the beautiful Riyadh. Our latest boutique opened in the Panorama Mall - and featured our latest retail design. Al Hussaini con...
Paint the town Plum!

Paint the town Plum!

The only thing better than St-Tropez days is St-Tropez nights… After our epic sail around the harbor, the weekend was capped with a celebratory anniversary dinner, toasted with a Tarte Tropézienne...
The 40th Anniversary

The 40th Anniversary

Our anniversary weekend was planned around the launch of the St Tropez Navigator collection, a newest sporty line inspired by classic diver watches. We began the weekend by hosting a styling sessio...